We do
Affiliate Marketing
for Online Casino Brands
And have done so successfully since 2015
Want to Drive More Traffic To
Your Online Casino?
The size of your network and the quality of your relationships with affiliates is what will either makes or break your affiliate program. We’ve been building our personal network while working for some of the best affiliate companies in iGaming and managing the affiliate programs for some of the largest and operators the industry. Together we’ve successfully launch multiple new casino brands and managing several multi-brand portfolios. Our reach is the strongest in the Scandinavian markets but we have thousands of contacts to active affiliates all over the world.
We can provide you with a full service solution to take care of your entire affiliate program or assist your existing team with whatever you feel is missing from the mix.
Affiliate Marketing Can Be Overwhelming. The Good News Is, We Exist.
Strategy
Budgets are limited and competition is fears. Having a good marketing strategy helps you achieve your goals faster and build that momentum your brand desperately need.
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Affiliate marketing is an instrument for acquisition. But it should never be played alone. Always align your affiliate strategy with your other acquisition channels. Together they make up an orchestra that play beautiful harmonies and have great spillover effects on eachother. We have extensive experience working with Affiliation, Streaming, SEO, Media buying, PPC, Social, etc. We know how they affect one and other and how you should combine them.
Communication
Effective communication with affiliates is essential to stay top of mind and make sure partners keep up with your latest offers and product developments.
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Automated emails, affiliate newsletters, frequent one to one contact via Skype, Telegram or WhatsApp, updates via LinkedIn and Facebook. Which methods gets your message across? How do you effectively communicate changes and updates to your partners so that your sales funnels are as tight as they can be? We know the right frequency and mix.
Reporting
An efficient reporting structure helps your team better understand how their day to day work influence the performance of your affiliate program, what they need to do in order to drive numbers in a certain direction and where it’s most urgent to focus their time and efforts.
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Looking at data is not “being data driven”. You could for example be receiving more players, but at what cost and how is the player values developing over time? We can set up a robust reporting framework that include your most fundamental affiliate KPI’s that your team needs to keep track of.
Sub Affiliate
An affiliate database that is growing organically is a sign of a good reputation and a testament to hard work. However, you have to start somewhere and to be honest, most affiliate programs rely on trustworthy people making introductions.
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Learn more about our sub affiliation services and how we can grow you affiliate database or contact us directly.
Localization
Players from different GEO’s not only speak different languages. They also also require different games, bonuses etc. and behave differently when gambling at online casinos.
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Localization increases conversion rates and can bring up average player values and retention rates. We know what players from different countries want. Let us help you get fully localized to better cater to your players from different GEO’s.
Training
Your affiliate managers first priority is to be an account manager. Being responsive, efficient and responsible over their accounts performance is key. However, depending on the size of your team, each manager in your affiliate team greatly benefits from learning a bunch of tools and practices that add on to their wonderful personalities.
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We can provide trainings on relevant tools, processes or negotiation techniques for lowering onboarding costs or to lower deals without losing out on traffic volumes for example. Let us know what skills your team is lacking and we’ll tailor a training sessions just for your needs.
Management
If you don’t have an affiliate team or lack resources, training will not be sufficient and performance will be affected directly. And it’s a never-ending job where nothing is ever enough. There is always more volume to bring, partners to onboard, deals to optimize, things to update, conversion rates to increase, relationships to be built, and brand awareness to be spread.
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We’ll gladly run your entire program or help out as much as you need on a fixed, performance or mix basis.